Fresh on Mondays

What do you mean? Take it back from who?

Marketing professionals compete for your attention thousands of times every day. Their purpose is influence your behavior to meet goals someone ELSE has set for you.

Take Back Your Brain! teaches you how to use the technology tools you already know and love to reclaim sovereignty over your own attention, and shows you how to advertise to yourself about goals that matter to YOU!

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Raves

Lynn has come up with a fascinating concept -- advertising to yourself. Its kind of like a life-coaching thing where you are the coach and the client.

Jennifer
Professor of Psychology

Your ideas are more than helpful. The way I'm going to use them, they will be transformational.

Christoph

I think this is fabulous stuff. I'll be sending my clients to TBYB.

Michael
Mental health counselor

Your site has opened my eyes to new possibilities/tools for the work I am doing! Thank you!

Calyn

About the author

Lynn is a geek from Seattle, USA who is fond of electronic gadgets and is particularly interested in how they can be used to remind us to do things that are more interesting and important to us than going to meetings.

Road trip: Ancient advertising

October 20th, 2007

These petroglyphs are on a sandstone wall about 100 feet off the ground in a stunningly beautiful area near Lake Mead. The interpretive signage suggests they may have had religious or ceremonial significance. Although their exact meaning has been lost, the images are still reaching audiences 1000 years later.

Yesterday morning my hard drive crashed and several posts I had already prepared for you just vanished into the digital ether … *POOF!*

Really a contrast in permanence!

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