By Lynn | February 27, 2009
Dear Brain and three other bloggers answer the question, “How do I remind myself of the long-term value of saving money when something I want RIGHT NOW is begging to be bought?”
By Lynn | February 19, 2009
Product, Price, Place, and Promotion — known as the marketing mix — are the four classic variables a marketer controls in any exchange. Each contains opportunities to shape a proposition so well suited for the customer that selling it doesn’t require much persuasion, because it meets a genuine need in a way they want to do it. Commercial and social marketers pay a great deal of attention to each of these areas in order to craft attractive offers for you.
Why should personal marketing be any different? If you get the Four P’s right — especially the first three — iron-willed discipline is seldom necessary.
By Lynn | February 11, 2009
Serenitext is a service that sends you text messages at random times throughout the day. You can write your own messages or choose them from a list, then Serenitext delivers them to your cell phone or email address. I really like this service. It’s very easy to set up and use, and it works well.
By Lynn | February 2, 2009
TBYB! wants to inspire you to DO personal marketing, because this stuff absolutely rocks your life. Here are ten very effective advertising techniques that you can implement in just a few minutes.
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