Tag Archives: concept

What a difference a decade makes!

More than a decade, really. When I started writing this blog in 2006, my phone looked like this. Although that technology now seems hopelessly dated, I think the ideas about advertising to ourselves have held up pretty well. At that time it was often necessary to geek out a bit with our technology to make […]

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More than anything else, Take Back Your Brain! is a site about seizing your power to create the life you want. What is the desire that has been whispering to you for several months or years? I’ll bet you know what it is. Go ahead and write it down right now in a place where you’ll see it every day. Illustrate it if you can. Then let that “ad” encourage you to be a willing participant in whatever shows up for you next!

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10 easy ways to advertise to yourself

TBYB! wants to inspire you to DO personal marketing, because this stuff absolutely rocks your life. Here are ten very effective advertising techniques that you can implement in just a few minutes.

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10 steps to powerful personal marketing

Personal marketing uses commercial and social marketing principles to help us succeed at goals we have chosen for ourselves. It’s powerful stuff that can really help your life. But the following feedback from a reader made me realize that some of you may be feeling overwhelmed about how and where to begin. This article shows you how to find that starting point, and then how to continue step-by-step to develop a great ad to influence yourself.

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Aren’t these just affirmations?

Sure. Affirmations are messages to ourselves advocating things we want, repeated many times. That’s exactly what we’re doing. But 21st century technology gives us tools to do it really, really well.

The idea was first introduced by a French psychologist named Emile Coue in the 1920’s. What has changed a great deal in 80-plus years is the technology we have available to create and deliver those messages.

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The REALLY personal ads

Several years ago I began to wonder if there might be a way I could turn around all of the effort advertisers have put into conditioning me to be receptive to their marketing and use that training to my advantage. What would happen if I could control even a few of the messages I receive every day? What if there was a way I could insert advertisements to myself into my environment?

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